In the past few years, Cricuts have become all the rage in the crafting industry. If you don’t own one yourself, it’s likely that you know someone who does.
It’s also likely that they absolutely love it. They are probably members of many a Facebook buy & sell group, and always have a project to complete.
That’s for good reason, though. The machines are powerful, and can transform any small-scale vinyl dream into reality, whether that be a tumbler, wine glass, or t-shirt.
Vinyl is also quite useful for business purposes, as an effective and budget-friendly signage solution.
Today, we’ll dive into why you should choose vinyl lettering to promote your brand and describe the benefits.
Tailor vinyl lettering to your brand
One huge benefit of vinyl lettering is the opportunity to make it your own.
If you’re a hairdresser, you can add some flair by placing calligraphy-style fonts on your storefront. Maybe include a hair brush and dryer in addition to your logo and salon hours.
Say you own a restaurant. Add your hours of operation, phone number, website, and logo for brand recognition.
Does your company have a catchy slogan? Stick that on your storefront, too.
The best part of vinyl lettering is the fact that it’s yours. You can make it say whatever you want (keeping everything professional, of course).
Vinyl = versatile
As perhaps the most versatile signage solution, vinyl can be applied to virtually any surface, so long as it’s smooth. The surfaces can include (but definitely aren’t limited to):
- Storefront windows & doors
- Company vehicles (check out our blog post on this topic!)
- Interior walls
- Boats
- Mailboxes
Plus, it’s removable, so you’re not stuck with the same message forever. The ease of installation and removal allows you to promote short-term messages and keep customers coming back for more. Check out these examples of vinyl we have created and installed:
Vinyl lettering applied to one of Dardenne Baptist Church’s vans. 
Vinyl lettering and logo applied to No Hatz BarberShop’s storefront.
Indoor and outdoor vinyl
If you’ve been searching for a way to display a quote on your living room wall but don’t trust yourself enough to paint it with stencils, you’re in the right place. Numerous types of vinyl exist, depending on their placement.
Therefore, vinyl can be installed both indoors and outdoors.
We won’t get into the details of which vinyl is best for each scenario and why, but the main point here is that you’re not limited to just exterior purposes.
Budget-friendly, yet effective
Who doesn’t like saving money?
Whether you’re looking to promote your brand, post your hours, name your boat, place a quote on your wall, or advertise on company vehicles, vinyl will provide you the most bang for your buck.
The cost of material is significantly less than that of other signage solutions, yet vinyl is just as eye-catching and professional.
At Classic Sign Services, we can custom cut any shape, including logo reproduction, custom fonts, shadows, dimensions, and colors. The adhesive is of the utmost quality, and isn’t affected by fluctuating temperatures or the elements.
No matter how much experience you may have with this type of signage, we’re here to help you design and apply your vinyl. We’re in it together- let’s get started “wow-ing” your customers!
If this article about vinyl lettering helped you in your decision making, we’d love to know! Follow us on social media to begin the conversation.